This week we caught up with Eva and Rachel at the Chicago Community Trust. They are an incredible organization that has one goal: to make Chicago the most philanthropic city in the world. Their model is intriguing since they have developed advocates that are on the ground to leverage their outreach. After listening to a podcast this week from YELP, we really connected both of these models. Yelp’s goal is to create an incredible experience for their users by allowing them to voice their opinion and be recognized for doing so. The Chicago Community Trust does so in a similar way, but recognition doesn’t come from just voicing opinions. The Chicago Community Trust finds people that are passionate about their city and makes them their on the ground advocates.
This is how we are aligning our business at WeevU. Referrals are true leads that can change the momentum of your business and/or nonprofit. At WeevU, Yelp and Chicago Community Trust, we are similar but all hold different names for them.
Don’t forget to check out these upcoming events in the Chicagoland area!:
- The World Chicago 2nd Annual CITCA Summer Reception takes place this August 11th. Register today for the opportunity to network with trade commissioners, foreign diplomats and civic leaders from around the world.
- On August 8th, head over to The Abbey for Rock the Night for The Night Ministry to see live music and to give back to a great organization!
- In just a a week, THE Breast Cancer Fundraiser will be hosting their 4th Annual Chicago Breast Cancer Fundraiser at Parliament. Join us for an evening of live music, dancer performances and hear from a special honoree.